Business with the Germans

Rich people, but difficult to approach!

Germany is the most attractive market for foreign companies. If you want to make money with your export business, Germany offers the best opportunities to earn money. But be careful: Germans are very particular. There is a great danger of stepping into the numerous traps that avoid success. Thousands of foreign companies have failed with their excellent products – and still don’t know why. Other numerous companies fall far short of their potential revenue and missed to multiply their turnover. But they also fail and do not know why. 

Find the important part of the puzzle! 

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Inhabitants in Germany
Companies who employ people
personal everage income per anno
chance for your first impression

Want to catch attention in Germany?
Want to approach to Germany better than competitors?

Explore "How to understand German managers" in the right way.

At first, you will read about German’s potential. You will see all the possibilities and opportunities. After that you are able to draw conclusions about your next successful business. Than you will read in the second half of the book about the real habits of the Germans. Like in an surgery, we open the body and take a look at the beating heart of a German. What are his inner motivations and what is his fear? If you do not know these facts, you will not be successful. You only have one chance for the first impression. If you fail, you are out.  

Why is it mandatory to read this book? Because it is mandatory … 


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You have probably heard that the German business climate is very different from what you are used to. Would you like to learn from Birger how you can succeed in Germany in today's fast changing economy? Here is an opportunity to hear from a successful manager about the realities of German business and make your plan for success!


Wouldn't it be nice to avoid the trial & error part of learning, particularly when it comes to technology? Now there is a tool that can help you learn the skills not available to the public. Introducing the truth - Skip all the mistakes, the fruitless searches, and try out only the workable way.


Many people have dreams of working internationally. But, they don't know how to start. How do they get clients who are abroad? We show you how to build up an business in Germany/EU, so you can work from home or while you're on the go. Introducing Birger's book - the basis tool that helps you get clients in Germany.

Why Birger Nispel?

He is an International Speaker for “Successful Internatural Business”, Honorary Ambassador and Business Consultant for the prefecture Fukushima, Japan. He has visited over 250 seminar days with examination and auditing in Germany and Japan. He has been educated biomedical, physicist and in business engineering. He has been involved in over 37 companies (also as an executive member) and aquired over 25 international companies from all over the world. He is a passionate entrepreneur, author and inventor. Birger Nispel is an author and honorary lecturer at the University of Bochum. He is a business consultant, trainer, and coach for German-speaking companies in Germany and internationally. He focuses on the topics of communication skills, selling skills and leadership skills. Next to his career in business, Birger is also a writer and the author of several bestselling books. He has also written  books about the art of dealing with German managers, here: “Business with the Germans”. Cited as an expert in the media, he became a trainers and coach since 2013.

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Free e-Book

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If you are a fast-decision-maker, you will get it for free. But click now. This offer ends in:

Table of Content

  • For these reasons, doing business in Germany (the EU) is an asset 
  • Permanent additional turnover after successful market entry: That’s what it’s all about here
  • The main barriers to entry for foreign companies include
  • Why it pays to do business in Germany and the EU
  • What makes Germans tick in business
  • The right way to initiate business with German companies
  • The 1×1 of German business relation
  • More contacts through cooperation with German firms
  • Culture shock Germany
  • The German dream of doubling turnover
  • Made in Germany and German engineering
  • The quintessence of a business initiation with Germans
  • Germans and “theirs specialities”
  • How others see the German
  • Perfectionism
  • Education
  • Habits and customs

Terms:60 days warranty although it is a digital product. 

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  • to find and select the right partners for your business
  • to use the correct working wording for your products
  • to address the decision makers in Germany and EU in the right way
  • to avoid the deal-killing intercultural traps when you are doing business in Germany and EU
  • prepare your “first chance” to the one-and-only-winning-chance.

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