My Mission: Your International Business In Germany Will Grow.
My Mission: Your International Business In Germany Will Grow.


I make companies succesful, which want to export to Germany.
My over 30 written books, mini-courses, mentoring program and video-training-courses are based on my over 23 years practical expertise as an awarded successful German manager, company owner and CEO. I am announced as the first honorary company ambassador of Fukushima Prefecture.
I am am a specialist for sales-increasement.
Add-On: Mentor for medical device companies who want to find partners in Germany.


It is well known that Germany offers a promising opportunity for foreign companies to gain new customers and develop new business models. However, in order to succeed, the company must be able to understand the mindset and needs of Germans and take them into account within the business model. In order to penetrate the German market, it is therefore extremely important that foreign companies make use of professional intercultural sales coaching.
Germany is a hard market and an important centre for international companies. Many foreign companies fail when they try to enter the German market. There are some complex reasons why foreign companies fail when entering the German market.
The first reason is that many foreign companies do not understand and manage the complexicity of the German market, it is unique compared to other global markets.
Another reason is the strong competition in Germany, which is the most attractive market in Europe and thus the market with the most competition. Many foreign companies want to launch their products with always the same strategies without differentiating themselves from others.
The biggest difficulty for foreign companies is to know the cultural triggers to get attention. A foreign company has to work hard to gain the trust and loyalty of German customers.
Market analysis, planning and high quality products fulfilling the regulatory side, but businesses will be doomed to fail because they do not master the cross-cultural sales psychology that plays the crucial role for success. The best product is worth nothing if you can’t sell it.
Birger Nispel, an experienced German coach and based in the German market, announces a revolution in intercultural sales training: The ROSY Coaching System, a world-wide hybrid training. He has developed it to help foreign companies enter the German market and succeed.
ROSY is a system specifically tailored to the German market that combines sales psychology and current marketing strategies. It offers foreign companies new approaches to German decision makers. With the ROSY, foreign companies can learn how best to respond to German decision-makers and their buying decisions in order to achieve continuous results. In this way, they will be first in the customer’s mind.
With his deep-knowledge based on his experience as an experienced entrepreneur and coach with an international track record, Birger Nispel helps foreign companies to effectively develop strategies to enter the German market and get new customers.
Intercultural coaching is becoming increasingly important in order to survive in the competitive globalised world. For this reason, Birger Nispel focuses on the implementation of the Rosy Coaching System to open up the German market. This system is designed to enable foreign companies to understand the cultural customer differences of the German market and to prepare professionally for their entry.
"If you can't sell it, it's value is ZERO"
Do you agree?
There are products beeing sold on the market which show a bad qualityand whci are much, much worse than your products. But these copanies make good business and they are selling these products successfully.
What do you think is the reason for this?
I would like to invite you to join my buffet of delicious business delicacies. If you take my invitation to my table, you will explore the workin secrets. I searched and studied several years to understand what is important. Here is an excerpt
- How to find the right customers automatically – 24 hours, 7 days
- How to upgrade your mindset
- How to separate the time vampires from the potential prospectives
- How to become more creative, more resilient, more efficient within your working hours
- How to approach a decision maker correctly
- How to do the presentation with jaw dropping moments
- How to avoid to step into one of the 100 intercultural pit-falls which are responsible to get a “NO” and you will never get to know why
- How to make your b2b customers more successful – if your customers are successful, you will grow automatically
- How to convert product description to sales-copy-writing
- How to position yourself or your company as an incontrovertible expert
- How to become the number one in the head of your prospectives
- How to surprise in personal meetings and online meetings
- How be different instead of cheaper
- How to develop your mindset and eliminate beliefs – for fear of going too far, we often don’t go far enough.
- How to make use video-marketing and podcast for more sales revenue
- […]
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Free Content
If you’re looking to improve your marketing and sales skills, it’s important to know the backround of content strategies. The free contect will help you understand what is exactely high quality content that people want to read and what are the marketing strategies which really, really work. TThese tactics are so important because they create an environment where people will care about your business. Businesses that people care about are businesses that can thrive!
This is a gift to you and you can understand it as the first personal introduction of myself to you.

Interactive Courses
Interactive courses, hybrid courses, recorded video-courses, life-video coursese, calls, Whatsapp coaching, group-coaching – Interactive courses are quite different from the other courses available in the market. They’re interactive and they also connect people to a community of like-minded individuals. They provide a lot of new opportunities and possibilities to their students.

Masterclass Mentoring
Masterclass Mentoring program helps you achieve your goals fast and efficiently. Work directly with our experts who will help you reach your maximum potential, give you actionable advice, and improve your performance to a level that you have never thought possible. We offer a wide range of mentoring options, focusing on personal development and improvement. Weekly updates are sent so you can track your progress! We have a team of highly qualified and experienced mentors who are eager to take you from where you are now, to where you need to be!
* Take benefits from the ROSY system. ROSY means “Rollating System”, a 24/7 working system which aquires prospectives automatically, qualifies them and converts them into customers automatically.